Millwood, N.Y, July 10, 2024 - Continuing their successful collaboration, Mavis Tire, a leading tire and service provider, is excited to return to the first victory turf with Joe Gibbs Racing (JGR) and driver Denny Hamlin for the July 12th-14th NASCAR Cup Series weekend at Pocono Raceway. As the nearest “Hometown” New York track for Mavis Tire, the entirely new paint scheme highlights the continuing excitement of the partnership with JGR and visually indicates the significant success Hamlin has historically achieved at the Tricky Triangle, where he secured his first win with Mavis Tire and set the record for most wins of any racer at this unusual and challenging track.
The new design features a predominantly sleek matte black base adorned with glossy teal accents for a striking matte/gloss contrast—a first for Mavis x JGR. This unique color combination was carefully designed to set the No. 11 car apart, offering a fresh departure and distinctive look from previous schemes that primarily feature teal/white or all teal. The powerful black/teal combination promises to deliver an elite presence on the racetrack.
“We wanted to pay tribute to Denny Hamlin’s historic win for Mavis Tire at Pocono in 2023 with this special paint scheme,” said David Sorbaro, Mavis co-CEO. “The matte black base with glossy teal accents is completely unique for us and it’s very exciting. This new look also reflects our commitment to innovation and reinventing our brand style together in what we plan to be a long relationship with Joe Gibbs Racing, and we’re excited to showcase it at Pocono Raceway.”
In addition to the car’s new look, Hamlin and his over-the-wall pit crew will also be wearing black fire suits to match the powerful style of the car and emphasize the adaptable, cohesive performance guaranteed by the team. The new colorway is sure to captivate fans and reinforce JGR, Hamlin, and the crew's presence as dynamic contenders in the NASCAR Cup Series.
For Joe Gibbs Racing and the NASCAR community, this collaboration exemplifies the potential for sponsors to transcend traditional roles, fostering genuine evolving relationships that enhance the sport’s appeal. Mavis Tire is committed to delivering exceptional service and the finest product available. Whether it's high-performance tires from NASCAR suppliers like Goodyear or convenient maintenance services such as oil changes and tire alignments, Mavis is your trusted partner for all your automotive needs.
About Mavis Tire
Mavis Tire, based in Millwood, New York, is a leading tire and service provider in the United States, with more than 1,100 service centers across 27 states. In addition to its core offering of tires from over 20 major brands, Mavis offers a menu of repair and maintenance services including brakes, alignments, suspension, shocks, and battery service. Mavis, which was founded in 1972 by Marion and Victor Sorbaro and has roots dating back to 1949, has a strong reputation for delivering best-in-class customer service and quality.
About Joe Gibbs Racing
Joe Gibbs Racing (JGR) is one of the premier organizations in NASCAR with four NASCAR Cup Series teams, three NASCAR Xfinity Series teams, an ARCA Series team, and a driver development program. JGR is based in Huntersville, N.C., and owned by 2020 NASCAR Hall of Fame inductee Joe Gibbs, who also earned his place in the Pro Football Hall of Fame and was named as one of the NFL's top 10 coaches of all-time with a winning career that included three Super Bowl Championships as head coach of the Washington franchise. JGR has competed in NASCAR since 1992, capturing more than 400 wins over that span. No team has more combined wins across the sport's three national series in the history of NASCAR. In addition, JGR has won five Cup Series championships along with four Xfinity Series driver championships and six Xfinity Series owner's championships. The organization also has captured four Daytona 500 titles, considered to be NASCAR's premier event each season.
For Mavis Tire media inquiries, please contact:
Alison Burke (alison@anc.com)
